I’m writing this article on a flight to Chicago so it only feels right to taxi into some travel puns (sorry).
Ladies and gentlemen, the captain has turned on the fasten seat belt sign. If you haven’t already done so, please stow your carry-on luggage underneath the seat in front of you and turn off all electronic devices. Please make sure your seat belt is fastened, your seat is in its full upright position and your folding trays are in the up-right and locked position.
Now sit back, relax and learn the journey behind why Expedia is called Expedia.
Adam Lang is the founder and editor of Rewind & Capture. He is passionate about creative marketing, design and brand etymology.